Agfa Graphics and XMPie Join Forces to Provide Integrated Software Solutions for the Commercial Printing Industry.

Partnership Extends Agfa Graphics' Apogee, with best-in-class Web-to-Print and Online Marketing Tools

• Press release
• Mortsel, Belgium
• February 15, 2010 14:00

Agfa Graphics announced today a partnership with XMPie, providing :Apogee customers an integrated solution that combines :Apogee Portal and Prepress, with XMPie's extensible Web-to-Print and Online Marketing Tools. The partnership enables Agfa to offer the modular Web-to-Print product portfolio from XMPie, with the prepress and project management tools in :Apogee. The result is a 'best of both worlds'-solution, providing the benefits of complete job management and control, from job creation to delivery of the final product.

"When two technologies can meet, one + one is more than two," said Alon Geva, Vice President, Business Development & Technology, XMPie Inc. "I am absolutely convinced that our partnership with Agfa Graphics will provide a unique solution to meet customer expectations."

"This solution provides the benefits our mutual customers are looking for," added Bart De Pelsmaeker, Head of Software at Agfa Graphics. "Through shared know-how, an extensive product portfolio mix, we can offer customers a fully integrated solution. Jobs created in XMPie, flow to :Apogee Portal and Prepress for automatic production processing of the proofs and plates."
XMPie's modular online solutions can include modules for Web-to-Print, Variable Data Printing, Cross Media Communications, Marketing Analytics, Marketing Portals, Image Personalization and Data-Driven Charting.

About XMPie

XMPie was founded with a vision to integrate the world of print and electronic media and make it easier for customers to create and produce personalized communications. With XMPie solutions, effective personalized communication becomes not only a high response rate proposition, but also a cost-effective business strategy with attractive ROI.

XMPie provides powerful, variable data publishing software that unites customer databases and creative content to help print service providers, marketing service firms, and small-to-medium sized businesses and enterprises, leverage customer data and create personalized, multiphase campaigns that use today's communication vehicles including print, web, e-mail, and mobile. XMPie is the only company offering such an extensive, and integrated product line to the dynamic publishing community. All XMPie products share underlying technologies, allowing a seamless collaboration and migration path as your needs grow.

XMPie employs state-of-the-art technologies, via powerful objects model using PostScript or PDF as the foundation. Such object oriented VDP computing technologies are critical for achieving non-compromising creative capabilities. With XMPie, highly creative works that desktop publishing enable can now be achieved in variable data publishing jobs. XMPie software solutions fully exploit the unique edge that "Object Oriented VDP" languages offer and opens the door to WYSIWYG variable data publishing.
Today as a growing software business unit of Xerox® Corporation, XMPie has taken another major step to integrate the world of publishing and marketing, providing more value-services to print providers and better measurement and ROI reporting capabilities to marketing executives.
XMPie was founded in 2000 by veterans and visionaries of Scitex and EFI who, prior to starting XMPie, made major contributions to the innovative analog and digital printing solutions those companies created.

XMPie is headquartered in New York with an R&D center in Israel and operations in the U.S., EMEA, Asia Pacific and Japan.